How to show your wife you care

From "Disciplines of a Godly Man" by Kent Hughes. 

A discipline of deference must be carefully practiced in marriage. Many men never forego a planned pleasure for the sake of their wives. For some men, golf is synonymous to Dante's Paradiso, but the entrance to a department store is like the gates of Dante's hell, bearing the inscription: 'Abandon all hope all ye who enter here.'